Independent convenience stores, turned into measurable retail media.

Independent convenience stores sit at the point of purchase, in front of shoppers with immediate intent. They have also historically lacked any access to verified audience analytics, which kept national brand budgets out of reach.

EyeCatch Media had built the network: high-impact three-screen video walls in independent c-stores, with full-service content creation and both direct and programmatic monetisation. What it needed was measurement credible enough to compete for national dollars.

Quividi's platform now equips and measures all 54 EyeCatch locations across Miami-Dade and Broward counties, integrating with the existing in-store infrastructure. Advertisers receive real-time and post-campaign impressions, viewer counts, attention time, demographic composition and traffic patterns.

Measurement showed shoppers spending an average of 18 seconds in front of the screens and delivering 6 seconds of active attention, with 75% of the in-store audience Gen Z and Millennial, captured in a high-intent shopping mindset.

These audiences are driving growth across key advertising categories, including consumer packaged goods, insurance and healthcare. EyeCatch plans to expand significantly in 2026, with Quividi measurement deployed at every new location.

Enterprise-grade measurement is what lets an independent network compete for national budgets.