FOR MEDIA OWNERS · IN-STORE RETAIL MEDIA + DOOH

Sell audiences, not screens.

Quividi's Audience Intelligence Platform gives media owners the audience layer to monetise, activate, optimise and prove their inventory. Start with the data your locations already produce, add VidiReports ground truth where you need it, and turn screens into measurable media and audiences into higher-value inventory.

Shoppers in a supermarket aisle next to an in-store digital screen showing a snack ad
THE PLAYBOOK

Four moves that turn screens into revenue-optimised inventory.

Monetise the audience. Activate it. Optimise around it. Prove it.
Quividi’s audience intelligence layer connects all four, with trusted data at the heart.

MONETISE

Package and sell audiences.

  • Impression multiplier forecasts

    Forecast impression multipliers per screen and per hour, ready for your SSP and sales team: sell on CPM, CPV or guaranteed audience delivery instead of plays scheduled.

  • Audience segments

    Package your audience into tradable segments for targeting and activation.

ACTIVATE

Activate the audiences that drive brand outcomes.

  • Shopper segments

    Move beyond demographics to shopper segments, enriched with your loyalty data.

  • Brief matching

    Match advertiser briefs to the segments most likely to perform, using IM-backed audience forecasts.

  • Segment comparison

    Compare segments on total reach, engagement rate and attention time.

  • Responsive creative

    Trigger dynamic creative variations matched to the real-time audience composition.

OPTIMISE

Optimise delivery around actual audience presence.

  • At planning

    Identify high-index screens and peak hours using Impression Multipliers.

  • On air

    Live auditing checks each campaign against its goal and rebalances playouts based on observed footfall and audience presence.

  • Efficiency

    Reduce wasted impressions and increase network yield.

PROVE

Proof of delivery and campaign performance.

  • Verified impressions

    Ground-truth measurement where VidiReports runs: real people counted in front of the screen, not modelled.

  • Campaign performance

    Impressions broken down by creative and audience segment, optional reach and frequency, engaged audiences and attention time.

  • Closed-loop attribution

    When POS or loyalty data is connected: exposure matched to in-store transactions, sales uplift and iROAS, the proof retail media budgets are allocated on.

  • AI explainability

    Ask the platform's AI agent to explain a figure and drill down to the underlying evidence.

NETWORKS THAT TURNED DATA INTO VALUE

Proof from real networks.

PEARL & DEAN + VODAFONE
Smart campaign scheduling

Scheduling built on audience rhythm: engagement and sales followed.

The loop was planned against when the right audience was actually present. Engagement rose, and so did sales.

Read the story
SCENTRE GROUP + OPTUS
Audience-segment activation

Creative that changed with who was standing there.

Australia's largest mall network triggered Optus creative by audience segment in real time, across the Westfield fleet.

Read the story
UN GLOBAL GOALS + DENTSU
Live content optimisation

Fifteen creatives, optimised live against attention.

A self-optimising campaign promoted the creatives that held attention and retired the ones that did not, while it ran.

Read the story
For retail media networks

Turn your fleet into inventory buyers pay for.

Bring your fleet topology and the data you already have. We will show you what it can sell this quarter.